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Campaign

As The Olympics End

2024Personal WorkCreative Director
As The Olympics End, Campaign directed by Laith Al-Ramahi

The empty lane speaks louder than any medal

A campaign highlighting the absence of Palestinian athletes at the 2024 Olympics. The empty lane symbolises voices silenced.

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About Laith Al-Ramahi

Creative director and filmmaker based in Dubai. Ten years directing films, campaigns and branded content for brands across the Middle East and beyond. Selected clients include Emirates, du Telecom, Daman Insurance, Mleiha National Park and Image Nation Abu Dhabi.